NSIA Insurance has launched a radio advertisement campaign, NSIA Value Campaign, nationwide.
The company said that the Value Campaign offers the opportunity to deliver a simple yet powerful message to a targeted group of consumers in an effort to increase awareness about the organization, and also to communicate effectively the value of their product offerings and tailor-made services.
The campaign has two directions: “Insurance is” and “Insurance has a new look”.
‘Insurance is’ showcases insurance as a safety net, ensuring one does not have to pay out-of-pocket when an eventuality occurs. ‘Insurance has a new look’ focuses on changing the perception about insurance in Nigeria. This direction speaks to the fact that NSIA Insurance is committed to providing its…