Hayat Kimya’s brands clinch ADVAN awards


Chikodi Okereocha

 

MOLFIX baby diaper and MOLPED (a new sanitary pads brand), the two flagship brands from the stable of Hayat Kimya Nigeria Limited, emerged winners in five categories at the 2019 Advertisers Association of Nigeria (ADVAN) Awards for Marketing Excellence.

The event, which was held last weekend, is the most prestigious award in the Nigerian marketing community, and it saw MOLFIX bagging back-to-back, the biggest award of the night: Brand of the Year West Africa.

For the third time since 2017, MOLFIX also emerged winner, Experiential Marketing, while it also came top in the Corporate Social Responsibility category. In the Digital Marketing category, MOLFIX came second, just like MOLPED, in the New Brand category.

Managing Director, Hayat Kimya Nigeria, Mr. Hakan Misri, said the harvest of awards was a testimony to the quality of the top-range brands coming out of Hayat Kimya.

He added, for instance, that MOLPED Sanitary Pads, which was launched into the Nigerian…



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